All-in-one automation platform
Go High Level
What it does: Combines CRM, email/SMS marketing, landing pages, funnels, forms, booking calendars, and automation — all in one dashboard.
Why I recommend it: I started using GHL in 2022, and by 2024, it was powering almost every part of my business. It replaced five or six tools I used to duct tape together. If I had to start over, this would be the first thing I install.
Professional email + productivity tools
Google Workspace
What it does: Gives you a branded email ([email protected]), plus Gmail, Drive, Docs, and Calendar — all synced up.
Why I recommend it: I’ve used Google Workspace for years. It makes you look professional from day one and keeps your business info out of your personal inbox.
Ecommerce made simple
Shopify
What it does: Lets you build and run an online store without needing to code. Product pages, checkout, inventory, shipping — all in one place.
Why I recommend it: Shopify helped me launch and scale my store without needing a developer. It’s perfect if you sell physical products or want a clean, fast setup.
Easy domain buying experience
GoDaddy Domains
What it does: A beginner-friendly way to buy domains with a large selection and user-friendly management tools.
Why I recommend it: If you’re just getting started, GoDaddy is a smooth first step. I’ve used it for several projects and it gets the job done without much hassle.
No-nonsense domain registration
Cloudflare Domains
What it does: Lets you buy and manage domains with zero markup, strong security, and fast DNS.
Why I recommend it: It’s clean, fast, and doesn’t try to upsell you on a dozen add-ons you don’t need. I use it when I want speed, simplicity, and no games.
Affordable domains and DNS hosting
Namecheap
What it does: Offers domain registration and DNS tools with competitive pricing and good support.
Why I recommend it: I used Namecheap early on and still keep domains there. It’s great for budget-conscious beginners who want solid tools without the upsell circus.
Premium security VPN
NordVPN
What it does: Provides high-speed, secure connections with servers worldwide — ideal for privacy and streaming.
Why I recommend it: If you want a VPN with a little more power and flexibility, Nord is solid. I’ve used it when traveling or handling sensitive logins, and it’s never let me down.
Privacy on a budget
Surfshark VPN
What it does: Encrypts your internet connection and hides your IP, so you can browse safely and access content securely.
Why I recommend it: I use Surfshark when working on public Wi-Fi or managing client accounts. It’s affordable and fast, and it gives me peace of mind when I’m working remotely.
Secure password management
Roboform
What it does: Stores your logins, fills in forms, and keeps your accounts safe across devices.
Why I recommend it: I use Roboform to manage dozens of logins — from client portals to payment gateways. It saves me hours and keeps things secure without needing to remember a million passwords.
Some of the links on this site are affiliate links. This means that if you click and make a purchase, I may earn a small commission.
Newsletter
Explore Site
Copyright 2025. All Rights are Reserved. The Average Cole LLC